The Digital Media Specialist is a key member of the Providence City Council’s communications team, responsible for managing the Council’s digital presence and creating engaging content that informs and connects with residents across platforms. This role includes social media management, content creation, event promotion, and website maintenance. The ideal candidate is a creative communicator and skilled storyteller with a passion for public service and a deep commitment to equity and community engagement. The Digital Media Specialist will support all 15 councilors in communicating their policies and initiatives to the public.
Duties & Responsibilities include but are not limited to the following**:**
1. Digital Communications:
a. Serve as the primary user of the Council’s social media platforms, managing day-to-day posting, monitoring, and engagement.
b. Implement strategies to improve the performance, reach, and effectiveness of digital communications.
c. Support the Council’s email communications by assisting with drafting and sending newsletters and updates.
d. Maintain and update content on the Council’s public-facing website, ensuring information is accurate and timely.
e. Monitor digital channels and respond to public inquiries in a professional and timely manner.
f. Compile and circulate daily media rundowns as needed.
2. Content Creation:
a. Design and produce high-quality graphics, including ward-specific event flyers, social media posts, and promotional materials.
b. Film and edit short videos for use on the Council’s website and social media platforms.
c. Write articles for the Council’s blog, including profiles of councilors and their key initiatives, community leaders, and neighborhood efforts.
d. Collaborate with council staff and members to identify and develop compelling digital content.
3. Event Staffing and Promotion:
a. Support the planning, promotion, and execution of Council events.
b. Assist with event logistics, including coordination with community partners, outreach, and on-site staffing as needed.
c. Capture photos and video at events for use in future communications.
4. Perform additional tasks and responsibilities as directed by the Communications Director and Chief of Staff to support the effective communication of Council priorities, initiatives, and policies.
Minimum
Qualifications
1. Bachelor’s degree in Communications, Graphic Design, Public Relations, Journalism, Political Science or a related field. Equivalent work experience may be considered in lieu of education.
2. Proven experience in managing organizational social media accounts and creating content for digital platforms.
3. Proficiency in graphic design software (e.g., Canva, Adobe Creative Suite) is required. Experience with photo and video editing tools is a plus.
4. Commitment to public service and a strong interest in municipal government, community engagement, and progressive policy.
5. Fluency in Spanish is a plus but not required.
Knowledge, Skills and Abilities
1. Excellent writing and storytelling skills across a range of formats.
2. Attention to detail, creativity, and an ability to translate complex issues into accessible content.
3. Demonstrated ability to prioritize tasks effectively, work collaboratively, and meet deadlines in a fast-paced environment.
4. Must be able to perform all essential functions of the job as defined.
5. Willingness to work nights and weekends when necessary.