Communications Strategy & Message Discipline
Develop and execute a comprehensive communications strategy in partnership with the Campaign Manager and consultant team.
Ensure all public-facing messaging is accurate, consistent, values-driven, and aligned with campaign goals.
Work closely with campaign leadership to anticipate and prepare for high-risk or high-visibility communications scenarios.
Earned Media & Press Relations
Serve as the campaign’s primary press contact, responding to media inquiries in a timely and strategic manner.
Build and maintain strong relationships with Kansas-based reporters, editorial boards, and relevant national media.
Identify and secure earned media opportunities that advance the campaign’s narrative and reach key audiences.
Draft and distribute press materials including press releases, advisories, statements, talking points, and background memos.
Digital & Social Media Oversight
Manage and supervise a Social Media Manager, setting clear goals, expectations, and content priorities.
Ensure social media content reinforces earned media narratives and overall campaign messaging.
Coordinate digital messaging with press, field, and coalition efforts to maximize impact.
Campaign Integration & Coordination
Collaborate closely with the Field Director, coalition partners, and consultants to align communications with on-the-ground campaign activity.
Participate in regular campaign meetings and contribute to strategic planning and decision-making.
Provide messaging guidance and materials to campaign staff, coalition partners, and spokespeople as needed.
Serve as a campaign spokesperson as needed, and work with leadership to identify and prepare other appropriate spokespeople.
Required Qualifications
At least one full cycle of campaign or issue-based communications experience, preferably in a press or communications role.
Exceptional written and verbal communication skills, with the ability to write clearly under tight deadlines.
Strong judgment and ability to prioritize competing demands in a fast-paced, high-stakes environment.
Commitment to democratic values, civic institutions, and respectful public discourse.
Experience leading earned media for a statewide campaign or ballot initiative.
Familiarity with Kansas media markets and political landscape.
Experience managing staff or contractors.
Ability to communicate complex policy or legal issues to non-expert audiences.