Job Description: Deputy Digital Director
Deb Haaland for Governor of New Mexico is seeking an experienced, organized and passionate team player to serve as a Deputy Digital Director on our Digital team for the 2026 cycle. We’re looking for a motivated digital strategist ready to help elect the first Indigenous woman governor in the country. This is a full-time, in-person position based in Albuquerque, New Mexico. This individual will report to the Digital Director.
Salary range: $7,000 - $7,500/month commensurate with experience. Health, vision, and dental insurance are included with Employee premiums covered 100% by Deb for New Mexico.
To apply, please email maggie@debhaaland.com with your resume, a brief description of why you are interested, and any work examples that speak to your familiarity/experience.
Who You Are:
You’re collaborative, highly organized, and thrive in a fast-paced environment
Strong writer and communicator with attention to tone, detail, and accuracy
Skilled at managing multiple projects and collaborating across teams
You’re a strategic thinker who can balance creative execution with data-driven decision-making
Analytical thinker comfortable interpreting social//fundraising performance
Responsibilities include (but are not limited to):
Digital Fundraising
Help to draft and produce compelling fundraising emails, texts, ads
Coordinate with campaign’s digital agency on fundraising programs
Track, analyze, and report on digital fundraising performance
Develop creative fundraising concepts and test new ideas
Manage calendars, approvals, and execution for digital fundraising campaigns
Support budget planning and digital performance tracking
Other responsibilities as designated
Digital Creative
Help develop and execute the campaign’s social media strategy
Build and maintain relationships with content creators, influencers, and digital partners to expand the campaign’s reach and engagement
Create toolkits and shareable materials for supporters and partners
Manage and mentor team members
Monitor analytics to optimize engagement and reach
Coordinate rapid-response and creative content development
Collaborate with other departments to align and shape messaging
Other responsibilities as designated
Qualifications:
2–3 cycles in a digital role for a campaign, organization, or PAC focused on social media, digital fundraising, or both
Proven ability to write, edit, and proof compelling content that drives action and conveys overarching messaging
Experience with fundraising platforms (ActBlue), CRMs (NGP/VAN), and broadcast text systems (e.g., Switchboard)
Experience writing, approving, editing for a digital fundraising program
Experience managing social platforms, online communities, or rapid-response
Comfortable analyzing social and fundraising performance metrics
Strong organizational and project management skills; able to juggle multiple priorities
Willingness to work evenings, weekends, and travel throughout New Mexico
Familiar with: NGP/VAN, ActBlue, Google Workspace
Access to a car and valid driver’s license
Spanish-speaking or ties to New Mexico a plus
Resumes will be reviewed as they are received and selected candidates will be contacted for an interview on a rolling basis.