Deb Haaland for Governor of New Mexico: Digital Manager OR Deputy Digital Director (Experience Based)

LOCATION

NM

SALARY

$6,000 - $8,000 / Monthly

COMPANY

Deb Haaland for Governor of New Mexico

DEPARTMENT

Digital

EMPLOYMENT TYPE

Campaign

APPLICATION INSTRUCTIONS

To apply, please email maggie@debhaaland.com with your resume, a brief description of why you are interested, and any work examples that speak to your familiarity/experience.

APPLICATION LINK

maggie@debhaaland.com

JOB DESCRIPTION

Job Description: Digital Manager // Deputy Digital Director

 

Deb Haaland for Governor of New Mexico is seeking an experienced, organized and passionate team player to serve as a Digital Manager // Deputy Digital Director (title consummate with experience) on our Digital team for the 2026 cycle. We’re looking for a motivated digital strategist ready to help elect the first Indigenous woman governor in the country. This is a full-time, in-person position based in Albuquerque, New Mexico. This individual will report to the Digital Director.

 

Salary range: $6,000 - $8,000/month commensurate with experience. Health, vision, and dental insurance are included with Employee premiums covered 100% by Deb for New Mexico.

 

To apply, please email maggie@debhaaland.com with your resume, a brief description of why you are interested, and any work examples that speak to your familiarity/experience.

 

Who You Are:

 

  • You’re collaborative, highly organized, and thrive in a fast-paced environment

  • Strong writer and communicator with attention to tone, detail, and accuracy

  • Skilled at managing multiple projects and collaborating across teams

  • You’re a strategic thinker who can balance creative execution with data-driven decision-making

  • Analytical thinker comfortable interpreting social//fundraising performance

Responsibilities include (but are not limited to):

 

Social Media

  • Draft, schedule, and publish engaging content across social platforms

  • Help develop and execute the campaign’s social media strategy

  • Capture and produce content on the road and at campaign events

  • Create toolkits and shareable materials for supporters and partners

  • Manage and mentor team members 

  • Monitor analytics to optimize engagement and reach

  • Coordinate rapid-response and creative content development

  • Collaborate with other departments to align and shape messaging

  • Other responsibilities as designated

 

Digital Fundraising

  • Help to draft and produce compelling fundraising emails, texts, ads

  • Coordinate with campaign’s digital agency on fundraising programs

  • Track, analyze, and report on digital fundraising performance

  • Develop creative fundraising concepts and test new ideas

  • Manage calendars, approvals, and execution for digital fundraising campaigns

  • Support budget planning and digital performance tracking

  • Other responsibilities as designated

 

Qualifications:

 

  • 1–2+ cycles in a digital role for a campaign, organization, or PAC focused on social media, digital fundraising, or both

  • Experienced in content creation (graphics, video, or photo editing a plus)

  • Proven ability to write, edit, and proof compelling content that drives action and conveys overarching messaging

  • Experience managing social platforms, online communities, or rapid-response 

  • Willing to learn//experience with fundraising platforms (ActBlue), CRMs (NGP/VAN), and broadcast text systems (e.g., Switchboard)

  • Comfortable analyzing and presenting social and fundraising performance metrics

  • Strong organizational and project management skills; able to juggle multiple priorities

  • Willingness to work evenings, weekends, and travel throughout New Mexico as needed

  • Familiar with: Adobe Creative Suite, NGP/VAN, ActBlue, Google Workspace

  • Access to a car and valid driver’s license

  • Spanish-speaking or ties to New Mexico a plus

 

Resumes will be reviewed as they are received and selected candidates will be contacted for an interview on a rolling basis.