Blue Sky Strategy: Paid Media Coordinator

LOCATION

DC

SALARY

$70,000-$80,000 / Yearly

COMPANY

Blue Sky Strategy

DEPARTMENT

Other

EMPLOYMENT TYPE

Other

CONTACT

APPLICATION INSTRUCTIONS

Interested candidates should send an email with the subject line, “Job Application - [ROLE YOU’RE APPLYING FOR] - [YOUR NAME]”, to [email protected]. Please include a PDF version of your resume and optional cover letter in your email.

APPLICATION LINK

[email protected]

JOB DESCRIPTION

About the role (Note: This is an election cycle role through November 2024)

The landscape of political campaigns has evolved — even in just four short years – and so too has the way we manage paid media budgets, documents, and communications.

 

Just as voters have changed the way they consume media, your role as Paid Media Coordinator is an essential element in connecting President Biden’s campaign message with the people we aim to reach. For many, the campaign's paid media efforts are the primary window into our mission. It's a significant responsibility, but it's also an incredibly rewarding one.

 

You’ll collaborate closely to help distill complex stories and policy matters into narratives that resonate. You can view “For You”, “History”, and “Willow’s Box” to see past examples of our team’s work.

 

Flexibility is a hallmark of this role. You must be ready to adapt, knowing that our requirements may evolve over time. Your ability to work closely with the team and support senior leadership needs will be essential as we continue to drive forward the paid media apparatus and collaborate with other Biden for President campaign departments.

 

Your mission is to connect the Biden for President campaign with our audience—knowing the voter, understanding the candidate, and bringing the two together in innovative and unconventional ways. You’ll help ensure our resources are used wisely to convey a tailored message to voters. From storytelling that rekindles what people love about Joe Biden to fact-checking that sets the record straight, you will approach your work with heart, empathy, and an unwavering commitment to putting the voter at the forefront of our efforts.

 

Responsibilities

  • Prepare research, presentations, and other materials

  • Assist in the preparation of research, presentations, and materials for Biden campaign leadership and other stakeholders

  • Research and prepare elements including video, photos, music, and quotes for use in ads

  • Produce, manage, and own documents related to the paid media program for cross functional stakeholders

  • Assist in creative post-production workstreams

  • Oversee archiving of campaign video footage, final ads, and scripts

  • Help organize media management database and identify assets for use in creative

  • Aid in preparing and shipping TV, radio, and digital creative

  • Track and manage production expenses

  • Assist in the ongoing tracking of production costs

  • Assist with tracking and workflows for accounts payable and receivable, generate spend tracking reports

  • Manage licensing of voiceover, images, and music for campaign ad spots

  • Support TV + paid media budget planning workstreams

  • Work with our team and our TV media buyers in the creation and upkeep of media planning documents including: media budgets, creative burnsheets, “Point Per Day” charts, and more

  • Help us monitor campaign performance and provide regular reporting and analysis:

  • Assist with media planning and TV competitive reporting workstreams

  • Assist with ad testing workflows of creative we produce for Biden for President and of incoming creative from our opponents

  • Provide support in a ‘jack of all trades’ function– assisting our team across the program. And become an indispensable part of our operation!

 

About Blue Sky Strategy

Blue Sky Strategy was founded by senior members of Biden for President and Future Forward—two record-breaking paid media operations in the 2020 cycle. The team brings decades of advertising and communications experience across political campaigns, the private sector, and government. The firm serves as the advertising agency of record for President Biden’s 2024 reelection effort and functions as one with the campaign.