Overview
Assemble is a creative digital strategy agency that works with political organizations, issue campaigns, causes, and brands.
The Paid Media Strategist supports the planning, execution, and analysis of advertising campaigns across multiple platforms (Google, Facebook, Programmatic, Snapchat, etc.). This role will focus on day-to-day campaign management and reporting, working closely with more senior strategists to ensure campaigns are optimized and aligned with client goals.
Responsibilities
Support development of media plans based on established objectives and budgets
Execute advertising campaigns across platforms including Google, Facebook, and programmatic DSPs
Monitor campaign performance and make data-driven optimizations under guidance
Conduct keyword research, refine targeting, and manage campaign audiences
Support reporting efforts, pulling data and creating client-facing reports and presentations
Collaborate with internal teams on client communications and media planning
Learn and apply best practices across channels and platforms
Qualifications
1–2+ years of experience in digital advertising working in public affairs, politics, and non-profits — Persuasion & Fundraising experience preferred
Proficiency in Excel and Google Sheets
Familiarity with Google Ads Manager and Facebook Ads Manager
Exposure to programmatic platforms (e.g., Nexxen, StackAdapt) is a plus
Experience with Google Tag Manager or Data Studio is a bonus
Familiarity with political tools like ActBlue, NGPVAN, or Action Network is helpful
Detail-oriented with strong organizational and communication skills
Interest in digital strategy and progressive politics