Job Title: Social Media Manager
Location: New York, NY
Reports to: Communications Director
Salary: $3,000-$3,500
Employment through November 3, 2025
Independent candidate for New York City Council. Join a people-powered campaign focused on quality-of-life issues—not party politics. Platform focused on community initiatives with a commitment to transparency, compassion, and results-driven leadership.
The Social Media Manager will be responsible for owning and executing the campaign’s digital storytelling strategy across platforms including Instagram, Twitter/X, Threads, Facebook, TikTok, and others. Majority of the hours will be nights and weekends. Longer availability will be needed in the final 6 weeks of the campaign. This role includes video creation, live coverage, and content posting, as well as close coordination with the candidate as their day-to-day digital “body person” to capture authentic moments and driving real-time engagement.
Key Responsibilities
Content Creation & Management
Film, edit, and post daily video content — both polished and organic — across platforms.
Write engaging, on-brand copy for posts, captions, and threads in coordination with the communications director.
Maintain and execute the campaign’s social media calendar
Monitor trends, hashtags, and current events for rapid-response and reactive content
Capture and edit content on the fly while traveling with the candidate
On-the-Ground Coverage
Accompany the candidate to events and appearances to film behind-the-scenes and live moments
Ensure timely posting and engagement before, during, and after events
Maintain a steady flow of high-quality content that reflects the tone and values of the campaign
Strategy & Engagement
Collaborate with the communications team to ensure message alignment
Track performance metrics and adjust strategies based on analytics
Engage with followers, respond to comments and DMs when appropriate
Stay up-to-date on trends in political and movement digital media
Qualifications
1–2+ years of experience in digital media, content creation, or campaign communications
Proficiency in mobile video production, editing (e.g., CapCut, Adobe Premiere Rush, Canva)
Strong writer with an intuitive grasp of tone, brand, and voice
Deep understanding of social media platforms, algorithms, and best practices
Highly organized, quick-thinking, and able to manage multiple deadlines
Willingness to work irregular hours and travel regularly with the candidate
Ability to maintain confidentiality, discretion, and professionalism at all times
Support for the values and vision of the campaign