The Communications Division of the New York City Council is responsible for advising and serving the Speaker and Council Members in all areas of Press relations, including organizing press conferences, developing media strategies and responding to breaking news. The Division also assists the Speaker and Council Members in drafting speeches, op-ed articles, columns and letters to the editor. The Division coordinates web content management training sessions and assists Council Members with strategies across all media platforms.
We are seeking a Social Media Manager to join its Communications Division for the New York City Council and Speaker Menin. The Web and Social Media Manager will work closely with the City Council Speaker, senior staff and the Communications Division.
KEY RESPONSIBILITIES:
Develop and publish compelling, platform-specific social media content across Council and Speaker Menin's channels, translating legislative work, policy initiatives, and announcements into clear, engaging digital narratives.
Support rapid response efforts and time-sensitive social media requests, including occasional after-hours coverage for high-profile announcements or events.
Support the expansion and maintenance of an influencer and stakeholder database to amplify Council messaging and extend digital reach.
Manage the day-to-day social media presence for the Council and Speaker, including content scheduling, audience engagement, and ensuring a consistent and cohesive voice across all platforms.
Produce platform-native content—such as short-form video, graphics, and social explainers—in collaboration with digital and design teams.
Provide real-time digital coverage of Council hearings, press conferences, events, and major announcements across social platforms.
Monitor social media trends, news cycles, and emerging conversations to identify timely opportunities for engagement and strategic amplification.
Collaborate closely with the Digital Director and Digital Strategist to execute integrated digital communications strategies and campaigns aligned with Council priorities.
Undertake additional assignments and special projects as needed.
QUALIFICATIONS:
Bachelor’s degree and a minimum of 2–3 years of experience in social media, digital communications, or political/public affairs communications.
Exceptional writing and editing skills, with the ability to adapt tone, voice, and messaging for diverse platforms and audiences.
Demonstrated familiarity with major social media platforms, including X, Instagram, Facebook, Bluesky, LinkedIn, TikTok, and YouTube.
Experience producing and editing social-first video and visual content; comfort and confidence with on-camera engagement.
Proven ability to manage multiple priorities in a fast-paced, deadline-driven communications environment.
Strong attention to detail, organizational skills, and commitment to accuracy.
Collaborative, solutions-oriented team player with the ability to work effectively across communications, policy, and creative teams.